Welcome to Serus: The Privacy Platform We Always Needed

For years, people have been told to "read the terms and conditions" or "check your privacy settings" while their digital presence spirals beyond their control. Search engines index their personal information. Fake accounts appear in their name. AI-generated scams use their likeness. Deepfakes spread. And individuals are left in the dark about where their data lives or how to take it back. We accepted this as the cost of living online. But it never had to be this way.

The Problem We're Solving

Your digital footprint is everywhere, and not all of it is real. Your personal information appears in search results you can't control. Imposters create fake accounts using your name and photos. AI-generated advertisements feature your face without permission. Deepfakes circulate. Your address, phone number, and family connections become public knowledge that anyone can exploit.

The threats aren't just about data collection anymore. They're about impersonation, manipulation, and the weaponization of your digital identity.

When you discover these threats, the burden falls entirely on you. You spend hours trying to contact platforms, filling out removal forms that go nowhere, and watching your information reappear days later. Manual approaches don't scale. Generic privacy tools offer surface-level protection. And most services stop at telling you what's wrong without actually fixing it.

The internet promised connection and opportunity. Instead, it created an ecosystem where your digital identity can be stolen, replicated, and abused.

A Solution Built for Real Privacy

Serus takes a fundamentally different approach. We don't just tell you about threats—we find them and eliminate them automatically.

Our proprietary technology scans both the surface web and dark web to map your complete digital exposure. We combine intelligent search capabilities with open-source intelligence (OSINT) to surface everything: fake accounts impersonating you, AI-generated content using your likeness, deepfakes, fraudulent advertisements, exposed personal information, and unauthorized profiles. Then we organize it all into one clear view that shows exactly where you stand.

But visibility is just the beginning. What sets Serus apart is what happens next: we remove the threats on autopilot.

Our smart removal technology works directly with search engines to delist personal information from search results. We identify and flag impersonation attempts. We detect when your personal data—addresses, phone numbers, sensitive information—is circulating in places it shouldn't be. And we classify the risk and reputation impact of everything we find, so you understand what matters most.

This isn't about sending manual takedown requests or hoping platforms respond. Our system operates continuously, using proprietary methods to actually remove data online at scale. What would take hundreds of hours and countless frustrating interactions becomes an automated, intelligent process.

This isn't a one-time cleanup. It's continuous protection that adapts as new threats emerge and your digital landscape evolves.

Built by People Who Care

Serus was born in Stockholm from frustration with the state of online privacy. We started as tech rebels who'd had enough of invasive data practices and security solutions that promised protection but delivered only monitoring. Late-night brainstorming sessions turned into a mission to build technology that actually removes threats, not just reports them.

We launched with DoldAdress.se in Sweden, helping tens of thousands of people remove their personal information from search engines and people-search sites. The success proved something important: people want control over their digital identity, and when given the right tools, they'll fight for it.

With support from strategic investors and successful funding rounds, we've expanded our vision globally. Our Stockholm-based team combines former security professionals, empathetic designers, and privacy advocates who understand that protecting data means protecting people.

We're not just colleagues—we're a group that genuinely cares about making the internet a safer place. Every day, we build proprietary technology that goes beyond industry standards, creating solutions that actually work instead of just documenting problems.

Our Approach to Privacy

At Serus, three principles guide everything we build:

Visibility First: You need to understand where your information spreads and who's trying to grab it. We believe in empowering you with clear, honest insights into how your data moves through the digital world. No mystery, no fine print—just the truth about what's happening with your personal information.

Proactive Defense: Waiting for a breach is like leaving your front door wide open. We stay one step ahead of threats through real-time detection, intelligent monitoring, and systematic removal processes. Your peace of mind is worth fighting for.

Full Transparency: Trust is everything. We're open about how our tools work, how your data is protected, and what we're doing to keep you safe. You deserve to know exactly what's happening behind the scenes, and we're here to give it to you straight.

What's Next

This is just the beginning. We're expanding our detection capabilities, refining our automated removal technology, and building new features that give you even more control over your digital presence.

The threats are evolving. Deepfakes are getting more sophisticated. AI-generated scams are becoming harder to detect. Impersonation attempts are more convincing. But our technology evolves faster.

Privacy isn't a luxury—it's a right. As our digital lives become more complex and the threats multiply, the need for real protection grows more urgent. Serus isn't just watching the problem—we're solving it.

From our base in Stockholm, we're building a global movement of people who believe your digital identity is yours alone. We're fighting for your right to exist online without constant threats of impersonation, manipulation, or exposure.

The technology that powers tomorrow's privacy protection needs to be exceptional. We're building solutions that actually work, with a team that cares deeply about the craft of digital defense. Welcome to the future of real privacy

Ready to see what Serus can do for you? Sign up free or learn more about our business solutions.